Talk:Steve Martin/@comment-26941248-20150909233024/@comment-24277243-20150911155927

It was probably just a marketing gimmick to make him sound more important than he really is. In fact, this kind of tactic where the promotional ads blatantly lie about content in the movie is a crappy way to get people in the theater, and it ultimately backfires because the audience will notice the false advertising and get angry, further damaging the reputation of your movie.

....sorry for that rant. I got carried away.